@Article{jbd.2021.024074,
AUTHOR = {Hanbo Liu, Guang Sun},
TITLE = {Research on the Application of Big Data Technology in the Integration of  Enterprise Business and Finance},
JOURNAL = {Journal on Big Data},
VOLUME = {3},
YEAR = {2021},
NUMBER = {4},
PAGES = {175--182},
URL = {http://www.techscience.com/jbd/v3n4/46036},
ISSN = {2579-0056},
ABSTRACT = {With the advent of the era of big data, traditional financial 
management has been unable to meet the needs of modern enterprise business. 
Enterprises hope that financial management has the function of improving the 
accuracy of corporate financial data, assisting corporate management to make 
decisions that are more in line with the actual development of the company, and 
optimizing corporate management systems, thereby comprehensively improving 
the overall level of the company and ensuring that the company can be in 
business with the assistance of financial integration, can better improve and 
develop themselves. Based on the investigation of enterprises and universities, 
this article analyzes the problem of accounting talent training from both the 
demand and supply ends, and puts forward some suggestions for the teaching 
reform of accounting integration with big data in financial colleges and 
universities, and strives to promote the integration of business and finance. The 
optimal allocation of enterprise resources will gradually enhance the market 
competitiveness of enterprises, and explore the application strategies of big data 
technology in the integration of enterprise business and finance.},
DOI = {10.32604/jbd.2021.024074}
}