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  • Open Access

    ARTICLE

    Development and Application of Big Data Platform for Garlic Industry Chain

    Weijie Chen1, Guo Feng1, Chao Zhang1, Pingzeng Liu1,*, Wanming Ren2, Ning Cao3, Jianrui Ding4

    CMC-Computers, Materials & Continua, Vol.58, No.1, pp. 229-248, 2019, DOI:10.32604/cmc.2019.03743

    Abstract In order to effectively solve the problems which affect the stable and healthy development of garlic industry, such as the uncertainty of the planting scale and production data, the influence factors of price fluctuation is difficult to be accurately analyzed, the difficult to predict the trend of price change, the uncertainty of the market concentration, and the difficulty of the short-term price prediction etc. the big data platform of the garlic industry chain has been developed. Combined with a variety of data acquisition technology, the information collection of influencing factors for garlic industry chain is realized. Based on the construction… More >

  • Open Access

    ARTICLE

    Modelling the Roles of Cewebrity Trust and Platform Trust in Consumers’ Propensity of Live-Streaming: An Extended TAM Method

    Donghui Li1, Guozheng Zhang1,*, Zeng Xu1, Yong Lan1, Yongdong Shi2, Zhiyao Liang2, Haiwen Chen3

    CMC-Computers, Materials & Continua, Vol.55, No.1, pp. 137-150, 2018, DOI:10.3970/cmc.2018.055.137

    Abstract Live streaming is a booming industry in China, involving an increasing number of Internet users. Previous studies show that trust is a cornerstone to develop e-commerce. Trust in the streaming industry is different from that of other e-commerce areas. There are two major dimensions of trust in the live streaming context: platform trust and cewebrity trust, which are both important for customers to adopt and reuse a specific live streaming service. We collected questionnaire data from 520 participates who have used live streaming services in China. We model the collected data and identified factors that can influence users’ propensity by… More >

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