Dong Huang1,*, Sean Xu2
CMC-Computers, Materials & Continua, Vol.74, No.3, pp. 5319-5329, 2023, DOI:10.32604/cmc.2023.033798
Abstract Most traditional trust computing models in E-commerce do not take the transaction frequency among participating entities into consideration, which makes it easy for one party of the transaction to obtain a high trust value in a short time, and brings many disadvantages, uncertainties and even attacks. To solve this problem, a transaction frequency based trust is proposed in this study. The proposed method is composed of two parts. The first part is built on the classic Bayes analysis based trust models which are ease of computing for the E-commerce system. The second part is the transaction frequency module which can… More >
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