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    ARTICLE

    Smart Contract to Traceability of Food Social Selling

    Cristian Valencia-Payan*, José Fernando Grass-Ramírez, Gustavo Ramirez-Gonzalez, Juan Carlos Corrales

    CMC-Computers, Materials & Continua, Vol.74, No.3, pp. 4703-4728, 2023, DOI:10.32604/cmc.2023.031554

    Abstract Traditionally, food sustainability has been considered solely in the stage of agricultural production. However, globalization, the expansion of the food production industry, and the emergence of supermarket chains that control the retail food market require specific significant changes in supply chains in the food sector and, therefore, we need to address the economic, social, and environmental impacts of these events. On the other hand, social selling has increased rapidly in recent years, with a further boom, following current events related to the coronavirus disease (COVID-19). This explosion of social sales, where there are usually no control and regulation entities, can… More >

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