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    ARTICLE

    Customer Prioritization for Medical Supply Chain During COVID-19 Pandemic

    Iram Mushtaq1, Muhammad Umer1, Muhammad Imran2, Inzamam Mashood Nasir3, Ghulam Muhammad4,*, Mohammad Shorfuzzaman5

    CMC-Computers, Materials & Continua, Vol.70, No.1, pp. 59-72, 2022, DOI:10.32604/cmc.2022.019337

    Abstract During COVID-19, the escalated demand for various pharmaceutical products with the existing production capacity of pharmaceutical companies has stirred the need to prioritize its customers in order to fulfill their demand. This study considers a two-echelon pharmaceutical supply chain considering various pharma-distributors as its suppliers and hospitals, pharmacies, and retail stores as its customers. Previous studies have generally considered a balanced situation in terms of supply and demand whereas this study considers a special situation of COVID-19 pandemic where demand exceeds supply Various criteria have been identified from the literature that influences the selection of customers. A questionnaire has been… More >

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