Moona Kanwal1,2,*, Najeed A. Khan1, Aftab A. Khan3
CMC-Computers, Materials & Continua, Vol.78, No.2, pp. 2419-2440, 2024, DOI:10.32604/cmc.2024.047223
Abstract The user’s intent to seek online information has been an active area of research in user profiling. User profiling considers user characteristics, behaviors, activities, and preferences to sketch user intentions, interests, and motivations. Determining user characteristics can help capture implicit and explicit preferences and intentions for effective user-centric and customized content presentation. The user’s complete online experience in seeking information is a blend of activities such as searching, verifying, and sharing it on social platforms. However, a combination of multiple behaviors in profiling users has yet to be considered. This research takes a novel approach and explores user intent types… More >
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