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  • Open Access

    ARTICLE

    Social Opinion Network Analytics in Community Based Customer Churn Prediction

    Ayodeji O. J Ibitoye1,*, Olufade F. W Onifade2

    Journal on Big Data, Vol.4, No.2, pp. 87-95, 2022, DOI:10.32604/jbd.2022.024533

    Abstract Community based churn prediction, or the assignment of recognising the influence of a customer’s community in churn prediction has become an important concern for firms in many different industries. While churn prediction until recent times have focused only on transactional dataset (targeted approach), the untargeted approach through product advisement, digital marketing and expressions in customer’s opinion on the social media like Twitter, have not been fully harnessed. Although this data source has become an important influencing factor with lasting impact on churn management. Since Social Network Analysis (SNA) has become a blended approach for churn prediction and management in modern… More >

  • Open Access

    ARTICLE

    Model for Generating Scale-Free Artificial Social Networks Using Small-World Networks

    Farhan Amin, Gyu Sang Choi*

    CMC-Computers, Materials & Continua, Vol.73, No.3, pp. 6367-6391, 2022, DOI:10.32604/cmc.2022.029927

    Abstract The Internet of Things (IoT) has the potential to be applied to social networks due to innovative characteristics and sophisticated solutions that challenge traditional uses. Social network analysis (SNA) is a good example that has recently gained a lot of scientific attention. It has its roots in social and economic research, as well as the evaluation of network science, such as graph theory. Scientists in this area have subverted predefined theories, offering revolutionary ones regarding interconnected networks, and they have highlighted the mystery of six degrees of separation with confirmation of the small-world phenomenon. The motivation of this study is… More >

  • Open Access

    ARTICLE

    Advanced Community Identification Model for Social Networks

    Farhan Amin1, Jin-Ghoo Choi2, Gyu Sang Choi2,*

    CMC-Computers, Materials & Continua, Vol.69, No.2, pp. 1687-1707, 2021, DOI:10.32604/cmc.2021.017870

    Abstract Community detection in social networks is a hard problem because of the size, and the need of a deep understanding of network structure and functions. While several methods with significant effort in this direction have been devised, an outstanding open problem is the unknown number of communities, it is generally believed that the role of influential nodes that are surrounded by neighbors is very important. In addition, the similarity among nodes inside the same cluster is greater than among nodes from other clusters. Lately, the global and local methods of community detection have been getting more attention. Therefore, in this… More >

  • Open Access

    ARTICLE

    Analyzing Dynamic Change in Social Network Based on Distribution-Free Multivariate Process Control Method

    Yan Liu1,*, Lian Liu1, Yu Yan2, Hao Feng1, Shichang Ding3

    CMC-Computers, Materials & Continua, Vol.60, No.3, pp. 1123-1139, 2019, DOI:10.32604/cmc.2019.05619

    Abstract Social organizations can be represented by social network because it can mathematically quantify and represent complex interrelated organizational behavior. Exploring the change in dynamic social network is essential for the situation awareness of the corresponding social organization. Social network usually evolves gradually and slightly, which is hard to be noticed. The statistical process control techniques in industry field have been used to distinguish the statistically significant change of social network. But the original method is narrowed due to some limitation on measures. This paper presents a generic framework to address the change detection problem in dynamic social network and introduces… More >

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